This rogue is from the same family as Fake AVG Anti-Virus, Antivirus 8.
Previous Family skin was: Antivirus GT, Antivirus 7, Antivir 2010. It is not the first time this rogue takes real Antivirus names.
The Fake E-Set Antivirus 2011 detects and display fake infections to scare users pushing them into buying a license.
To register (and help removal), copy paste this code: BKI14-HJP10-IKO78-OBK894-XYL77
If your PC is infected with the Fake E-Set Antivirus 2011 use MBAM to remove the infection.